When you think of freebies, these are often used by internet marketers as a way to get people to opt into an email list. Whilst this will certainly work to get people to sign up to your list, it is not actually going to create new traffic for you as these people are already on your site.
So how do you generate traffic with freebies?
The key thing you must do, in order for this method to work is to include links in your content. For example, if you were giving away a free report, you would include a "Resources" section at the end of your report.
This section would include some links which redirect your visitors back to your sales or offer pages.
You should encourage people to share your free report. This allows you to leverage other people's traffic sources.
So if your subscriber has a list of followers on sites such as Twitter or Facebook and they share your free report with them, you could potentially receive thousands of visitors.
If you're giving away a video product, make sure you include your website address as a watermark on the video as there won't be an actual link for anyone to click through to your site with.
Here's another tip for you when using video. Register a very easy to remember domain name. Then put a redirection on it so that it diverts back to your money site.
Let's say you have a Facebook page that you want to send your traffic to. Instead of putting a long URL into the video you could register a domain name like fbjane.com which gets forwarded to your Facebook page every time someone types it into their web browser.
Your freebie doesn't have to an information based product either. For instance, you could create software which includes links that divert back to your main site.
Another popular method is to create a WordPress theme which includes your website link the in the footer of the template. This can be good for both driving traffic and improving your rankings in the search engines.
The freebie that you decide to give away can create traffic for you for several months and even many years to come if it develops a viral effect.
Generating traffic via freebies isn't for everyone. Obviously not everyone is going to have the technical knowledge or ability to create software or a WordPress theme.



0 comments:
Post a Comment