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Friday, 7 October 2011

Web Traffic 101 - How to Drive Traffic to Your Site and Double Your Conversion

If you are looking for how to increase traffic to your site, look no further the answers are here. Without traffic online, nothing else matters. If you have a professional looking website and no one knows about it, very soon you will be out of business. Online business is al, about traffic. Then what is the secret to drive traffic to your offer online? The shocking news here is that there is no secret to traffic generation. You have got to learn all about it and increase your chances of running a successful business. Below you will discover three major ways you can start immediately receiving traffic to your offer via your site.

1. Content Is King

This is as true as when it was said. There is nothing you can do about this if you want to succeed online. This is the price you have to pay online. Online business is about information dissemination. If you can not give quality content that solves the problem of the people in your niche, you will have to look for another business to do. Give quality content and your traffic will keep increasing per time. This is a proven principle in online business. Give quality content out via article marketing, on your website and any other means you can. Article marketing still stands as one of the most effective means of driving traffic to your website. Even the Search Engine loves this.

2. Guest Posting

This works via you posting contents in other people's blog for them based on the agreement that you link back to your site via the post. You can increase the traffic to your site via this if you can find an authority site with a high page rank to feature on. If you happen to find a site that a very great traffic on it and you post linking back to your site, you can be assured that this post will keep sending traffic to your offer provided your post still gets featured on the site.

3. Search Engine Optimization

If you can ensure that major Search Engines find you, you can get on to the front page of Google and this is where the real targeted traffic can be found. Listen, make your content search engine friendly and they will send traffic to your offer. Do you know that many people are making full time income via this alone? If you find the task very difficult for you, you can outsource it via freelancing sites like oDesk, freelancing, and Fiverr. They will optimize the site and you will get to the front page of Google and cash in on your own pile of traffic waiting all this while.


Web Traffic 101 - Top 3 Tips to Increase Your Site Visitors

If you're a normal blogger or website owner, you will need to increase your traffic because this is what online business is all about. Even if you search all over the net to generate traffic to your site, you will discover there is no short cut than to get down and work it out. I have compiled 3 powerful ways I used to increase my site's traffic here. These tips are simple, original and off-the-wall ideas you can use right away. If you're looking for more people to see your website or your blog, then you're at the right article! I can assure you that these tips will work for your site or blog. So get to work immediately.

First, I utilized Technorati tags. I tagged every word in each of my post. Later I discovered a WordPress plugin called Simple Tags that really made the job easier. If you tag your posts effectively, they will get a lot attention than the counterparts that do not tag theirs. Because of this I was getting focused, quality traffic to my site. These are targeted traffic to my offers instantly.

Next, I leveraged on my old site to increase traffic to my new site. You can do this as well. If you do not have an old site, do not fear. Leveraging is all about networking with related business owners in your niche. You do this by connecting with them via providing quality contents that can help them improve their business. You can comment on their blogs for a back link. If I commented on a post on another site, I would make sure that I set up the appropriate trackback for it. The results from this can not be determined. It all depends on the site and post that you are linking to. Since I like to comment and interact with the wider blogosphere anyway, it was free traffic! Nothing works like leverage in business.

Last, Social bookmarking still works. There are social bookmarking sites that can do all the work for you free of charge. You only need to search for them in search engines like Google, Yahoo and MSN. After every post you make either your site or another site as a guest writer, ensure you bookmark the post. What this does is that it will help you bookmark the web 2 sites. If anyone visits any of these sites and see your post very useful, he will enticed to read more of your content for your site. This will surely make him to visit your site, bookmark it and visit subsequently. With social bookmarking sites, your post can be visible to millions of audience in a matter of few days.


Traffic Building For Your Website In Five Steps

You need to build your blog around some specific topic: for example related to internet marketing or affiliations' marketplace. Whatever it is your niche, you are searching for some good hints and tactics for promoting your content. In my experience you need to select the right topic, to be very productive as a writer and also to know a lot about SEO today.

Here I report five interesting guidelines for building traffic to your affiliate website.

(1) Avoid to write about random topic each: select your favorite niches instead. If you are using affiliation marketing (e.g., pay per sale) it is also important that you write posts and WEB-pages very related with the services or products that can be sold with that. Deepen your knowledge on every interesting topic, and do some serious research before you create every content.

(2) Create a fan page on Facebook, and plant your campaign' first seed. Tell a good story, give catchy details, create something viral, make some interesting video for a popular cause, a well-known difficult problem, and so on. Otherwise, if you start the site without a plan, you would risk to suffer the «tree falling in the forest while nobody hears» side-effect.

(3) Now it's time to steady your presence on the social network. It's very important, for impressing your visitors, giving the idea that there is a real person behind every single content: reply to every comments and spread the posts. If you prefer you may use some easy to remember nickname (e.g., something very catchy). Give always the idea that you are really thinking what you say: do not be false, do not be too promotional and give the idea.

(4) If you got just your parents and girlfriend (or boyfriend) as friends, please wait some time and try to review first point, remembering that Content is always King. Otherwise it's time for next step, known like "directing your traffic from Facebook to your blog:" invite people visiting the blog. Nowe you can extend topics, create categorie and tags, starting to build back links naturally. Avoid to write too long articles in this phase, use a lot of true images and video for filling your content.

(5) Finally create your Twitter profile, and spread your links getting in touch with other interested people: it should be a way for finding new persons, having useful suggestions and starting some collaboration. It's very important that you do not ever censure, or block comments which say you are not good: every comment - positive or negative - tends to increase traffic in each case.



Using Geolocation Software to Drive Traffic to Your Site

Do you know that using geolocation software to determine the physical location of visitors to your site is a vital way to drive more traffic to the site? If you do, then you are certainly smarter than most. But if you don't and you are considering the choices open to you to drive traffic to your page then geolocation software should be a top priority.

Understanding geolocation software

Geolocation software, which came into widespread use in the last decade in industries such as online gaming, media, health care, and banking, is deployed by web sites to help determine the physical location of visitors. Knowing the physical location of web visitors could help a business provide location-relevant products/services to site users. Google, Foursquare, and Loopt are some of the websites that have successfully deployed geolocator. Social network giant Facebook also recently explored the geolocator options to improve users' experience.

Why you need geolocator

Internet users want specific information, product or service, and they want it fast. Unfortunately, with thousands of sites to surf through and an equally large amount of mailbox messages to screen to get what is needed, precious time is often lost by web users. To reduce this stress, enhance the excitement of web usage, and build traffic to their sites smart businesses are beginning to deploy geolocation software. By determining visitors' physical location, it is easy for businesses to research the location to understand the specific products or services most needed in that area and then tailor location-specific offerings rather than giving out a general offering. If, for instance, you determine that traffic to your site is mostly from India, Africa, and Latin America, it becomes easier for you to research each of these regions and then provide the things that would normally excite internet users from each region rather than sending out the same product to the three regions. Once people know they can get what they want from you, you not only earn their loyalty they will help bring friends, acquaintances, and families in.

How geolocation software works

A geolocator works much like a global positioning system to pinpoint a user's location. Domain Name System, Internet Protocol address, country code, operating system, and account profile are some of the data provided by the geolocation software to help determine a user's physical location. The data provided is checked and analyzed to know visitors' location. Analyses may involve pairing IP addresses with account profiles or data from internet service providers.

However, you need to first set up the software on your site. Go for geolocation software that is good, functional, and easy to use. Some known names are: Quova, RoadFinder, ClickSpotter, etc. You then need an information tool on the site to help gather users' profiles. A virtual map could also be charted by the geolocator and a visual representation produced.

It is obvious that the next mega trend in online business is the use of geolocation software to help deliver targeted marketing content, information, products/services and drive traffic to your site. The technology, which came into increasing use from the early 2000s, will no doubt revolutionalise online marketing and businesses in this decade. Already, smart businesses are keying into it to drive patronage.

My name is Jeff Bryce and I am a full-time Internet Marketer and IM coach. It's my goal to post relevant, useful articles to help you in your journey as you grow your online business.

Here is a free gift for you just for checking in and reading my article posts. Go to: http://www.freeimhelp.com to claim seven top selling ebooks on Internet Marketing.

To Your Massive Success,


Easy Ways You Can Promote Your Online Business

It seems like many people do not realize that advertising and marketing an Internet business is harder than marketing a regular brick and mortar business. When you break it down you will realize that the world of Internet business is much bigger than the real world business. For example there are billions of websites on the web today and hundreds of billions of web pages. If you want to get people to your website instead of going to another site you'll need to advertising and marketing, and a lot of it.

Here we are going to be going through some ways that you can market your website. There are both free and paid methods to marketing and we will show you both. First off, paid advertising is normally better than free advertising and this is something you may want to keep in mind. There are good free methods that can produce traffic to your website, however paid advertising is better.

When it comes to paid advertising you may want to take a look at e-zine advertising. E-zines otherwise known as electronic magazines, are just what they sound like, they are magazines which are delivered electronically in peoples emails and the owners are always looking for paid advertisers. Once you find a e-zine that directly pertains to your niche you just email the owner to find out about marketing options he has for his e-zine subscribers. The price you will end up paying will ordinarily depend on how many members the e-zine has. You will clearly end up paying more for an e-zine that goes out to 200,000 individuals as opposed to an e-zine that only has 2,000 subscribers.

The next way to start to market your website is by using some sort of pay per click website. However if you don't know what your doing you might end up losing a lot of money on this type of marketing. So it is advised you find a e-book or system online that can show you how to set up your campaigns so you will not be throwing away your money. There are many people who have started off their own pay per click campaigns without knowing what they were doing and wound up losing a lot of money. So make sure you get advise before you start, it could end up saving you lots of money.

And finally for a mostly free approach to advertising, you need to start building your own email list targeted to the interest of your niche. If you offer your visitors a free newsletter or a free guide book that has to do with the topic of your site, you will find that individuals will sign up. The reasoning behind developing a list is that you can take a person that visits your site and continue to promote to them through the list. You may even find yourself promoting some affiliate programs to your list as a way to make even more money from your site.


Master Keyword and Niche Selection Techniques to Build Free Web Traffic

To succeed, or even survive in online marketing you must be competitive. Makes sense, correct? In the next few paragraphs I can tell most new internet marketers more than I knew for the first year, and share facts that will be more valuable than months of online research and reading. It's all about competition, and avoiding the overwhelming odds of competing against the big dogs.

If you are competing against the internet giants with tons of advertising dollars and SEO experts on their side do you think you have a chance? Many internet marketers start in IM with websites promoting mainstream products which are sold by thousands of online retailers, as well as offline stores. Some examples would be cameras, software, insurance, women's clothing, and so on. Maybe you have tried products through an affiliate marketing program. I also did this when first starting out a few years ago. I had no idea why I wasn't getting hundreds of visitors to my websites each day, or even each month. According to Google there were millions of searches for these products, all I wanted was a fraction of those searches, but the traffic never came. Then I started paying for traffic through text ads. Have you tried this also? What were your results? The few visitors I did get, and paid for, were not buying.

So, what are we missing here? In my case it was education. Affiliate marketing is fine, I make a good living from it. Promoting products on Amazon or EBay is also good, and many people are very successful doing this. Success is not all about the product you choose, although product selection is one of the two most important considerations you need to make. What's the other? You must size up your competition for your proposed market, and the competition for the keywords you plan to use.

Keywords are the building blocks of free search traffic. Without them your site is doomed to be in cobwebs! You already know that someone searching for a product or service is going to type into a search engine what they feel are relevant words that will help them locate a solution to their need. You on the other hand, need to research and know ahead of time what words or phrases will target the people you want visiting your site. Numbers are good, but you also want targeted visitors who are looking for a solution and are willing to spend their hard earned cash on the solution you have to offer.

Now I would like to tie these two items of product competition and keyword competition together. You can actually see them as one in the same. You must find keywords with manageable competition for products in underleveraged markets. How do you do this? Well, this gets involved, but not difficult if you simply try to understand the concept of not going head to head against competition that you cannot win against. There are ways to find markets where you can compete. I do it all the time, and successfully so. Not get rich quick, just a small income from one site, and more from another, and another.

The most difficult part is knowing where to start. I give some tips on my website referenced below that will help get you started. I think you will find the concepts simple and you may even have a "WOW" moment. I personally worked my fingers off to the point of frustration never thinking about the fact that others (millions actually) had the markets locked for many of the mainstream retail products. Competing against them was emptying my bank account trying to buy traffic and improve on-site SEO. I just had to quit competing, it was that simple!


Driving Loads of Traffic to Your Website Without Stress

Publishing and posting of more articles on the net or article websites gives you another advantage as this offers you incoming links to your website. Posting of good quality articles catering for the interest of a large number of readers is also an effective way of driving traffic to your website, good quality articles brings more traffic to your website often than expected this means a lot to you. From observation as the Page Rank of your website increases, ad agents payouts also increases you can get more internal links to your website through this medium as Search Engines takes the number of quality back links into account into consideration while assigning rank to your website, readers that are interested in your articles will check out your website and there will be an increase in the number of links that you have.

Anchor Texts
This refers to the text of a hyperlinks, anchor texts plays a vital role driving traffic as well as search engine rankings. Appropriate Anchor Text are more appealing to visitors of the content of the page it links to, it also gives real clue to the search engines regarding the content of the web page which it links to. Please note that the right Anchor Text improves the ranking of your website by the search engine, that is why it is vital to pick the a good Anchor Text.

Use of Tools
Website tools make your website user friendly therefore, it is highly recommended that you make use of the tools that are visitor's friendly. Having new scripts rich in content as well as innovative schemes for the visitor helps you to get more inward links. This in turn builds traffic to your website, let the tools on your website be more attractive, offer free e-books, gifts or having exciting sections relevant to your website is also helpful as this makes your website exciting to your visitors. Google cherish unique and quality content as it highly rewards websites which provides more content as well as better facilities to their visitors, it also likes genuine traffic coming to your website from different networks, and this yields higher payouts to you than anything. Please do bear it in mind that website tools make your website a genuine one and this increases the probability of your website getting high paying ads through Google and other advertising agencies.

The Keywords
Identifying the niche markets as this enables you to get the traffic that are not been targeted so much with this you will surely get well within your industry. For example if your competitor is leading more traffic on one keyword you too can compete with him by targeting various niche keywords that can fetch you the same amount of traffic or even more. These keywords brings in more target traffic to your web pages.


How to Beat the Odds and Build Website Traffic for Less Than $20

The website traffic industry is easily in the billions of dollars. Traffic is the advertising industry of the Internet. It started simply enough, get people to look at your site and get them to buy from you. If it was only that simple.

Today, the undisputed king is Google AdWords. Get your product on Google AdWords and your world will be paved in gold. Except when it doesn't work.

Google AdWords are like playing the lottery. Most people out there won't make a million dollars on them. A few will and most people will get something in between. But that won't stop people from lining up to take a shot.

Now Google itself is different than Google AdWords. Getting listed on Google is free, if you know how to play within their rules. If you do play by the rules, you can make it to the top quickly.

SO, WHY ONLY $20?

I chose twenty dollars because that is about what it cost to buy a business book or a report that will tell you how to be found on Google. A lot of getting to the top of Google is about understanding what Google values and then following up on it.

There are corporations out there that spend millions of dollars to ensure their search engine rankings. Most entrepreneurs don't have those kind of unlimited resources, but that is the great thing about the Internet, it doesn't matter anymore. You can compete with Walmart if you want to.

The reason Amazon stays in business is because they aren't a traditional bookstore. Bookstores are limited, where Amazon isn't. Amazon can find any book for you, versus just the top couple hundred at a book store.

Similarly, you don't have to be like a traditional business, dumping millions into advertising campaigns. Google has leveled the playing field, you just need to learn the rules, and then go play.

SO HOW DO YOU KNOW IF YOU CAN WIN?

The magic number is 2 million or less. Pick a search phrase on Google. Then, after you run the search, just below the inquiry box, Google will tell you how many hits you go. Anything under two million and chances are you can monopolize the search.

So, the next time you think you need to outspend Walmart in order to beat the odds and be first on Google, think again. If you can learn the rules, you can learn how to beat the odds and get ahead.

Of course, there is always a shortcut. You can just hire a professional writer to do it for you. Either way you choose, competing and beating the odds are closer than you think.

Jarred Talmadge, MBA is a professional content writer for small businesses. He specializes in creating content for small business websites. He also offers services to help create you as a specialist in your field. Powerful content is now the key to marketing on the Internet.

For a free initial consultation, contact Jarred now through his website at http://www.JarredTalmadgeMBA.com.


Free Effective Niche Marketing Strategies

Finding A Niche

Prior to starting niche marketing strategies, you must first be confident in what you're doing. In order to move forward, you must know the meaning of niche and what consists of a niche market.

  • A niche is a specialized area of demand for a specific product or services
  • A niche market defines specific product features aimed directly at satisfying a particular markets needs

Once you've determined your niche, determine your "why" in choosing this particular market. You need to have the passion and commitment to see your "why" through.

With the specific market confidently chosen, it is time to commence marketing. Key items that must be done are: research of your chosen market

· thorough keyword research
· article creation with complete SEO (search engine optimization)
· content syndication

Creating the basis of your business will begin upon implementation and utilization of these strategies. Implementing the appropriate strategies, will assist with the overall success of your Internet marketing career. These strategies and niche domination will help promote your success of the lead generation process and unlimited free targeted leads.

Creating a business is undoubtedly the intention. Getting the word out about you, and what you have to offer within your business is an on-going task. An effective way to do this is through article marketing. This type of strategy allows the opportunity to share your business plan across the Internet to thousands, even millions of people.

Creating Strong Niche Marketing Strategies

Creating powerful marketing strategies will prove useful in creating the needed exposure. Implementing these strategies will be the lifeline of your business. Internet advertising is a free method of creating targeted leads to your site. The Internet opens the venue for promoting your business, for this reason, businesses are creating more and more web sites. Once a website is live, your primary objective will be to generate targeted traffic to your site.

Total Domination Implementing Niche Marketing Strategies

Proper marketing strategies will result in niche domination. By following and implementing the following tasks, you will notice the traffic and income you desire:

· carefully choose your niche
· complete detailed keyword analysis
· article creation with keyword anchor text
· SEO (search engine optimization) within each piece of content created
· SEO and keyword rich articles submitted to article directories
· utilizing services such as TribePro and Onlywire for syndication will create instant back-links

For your niche marketing strategies to be most effective, start creating quality, thoroughly searched and SEO content. Implementing and strengthening your marketing, will assist in establishing your name as an expert within your realized niche. These strategies will help you be on your way to total niche domination.

Using these strategies to write about a specific niche is an extremely powerful way to build an online business. Having all the tools, training and marketing funnel in place is just as important. Grab your free training, Niche Marketing 2.0 that will show you how to build a successful business online.

Understanding the lead generation process is absolutely crucial when learning how to generate endless leads and income online. Be sure to check out Niche Marketing 2.0 above to generate the leads and income you desire.


Search Engine Traffic - Does It Increase Your Bottom Line?

Despite extensive knowledge of search engine optimization, there are still individuals who do not realize the cost of getting quality traffic to your website. To increase site traffic, targeted or not, is a very important consideration that a person should include when planning to improve a website. I really do not need to think about it - because the answer is obviously to go for the increased traffic goal.

If the store does not receive regular visits, this is an indication that something is wrong with the business. Similarly, a website without traffic is a concern of the owners. Popularity is determined by the number of visits to your website by Internet users who may or may not be interested in anything to offer - product, service, information, entertainment, etc. If you do not have enough traffic, you do not have many chances to present your business to potential customers. Therefore you are unlikely to attract, develop and sell over time.

The increase of Internet traffic is critical to business success, especially e-commerce business. However, that's not the end of the business strategy based on the web. There are many other factors involved when a person browsing through the web for the possibility of doing business with you.

Unlike specialty stores where the people are very aware of what the store offers, your site will be submitted to the Internet for search engine crawlers. When people write the word or phrase in the search engine to look for something special, huge web crawler search for information. They find the best site that can be personalized with the words or phrases written. The difficulty lies in the fact that search engine crawlers are not humans. They search for information regarding the word or phrase in accordance with their standard - not yours. As a result, they may show your site for search words or phrases that even the person who wrote the original words and phrases were truly looking for. When someone clicks on your website, you will definitely get traffic.

However, will they stay and find your website is really important in their search? This is where your targeted traffic is vital. Traffic is certainly a strong indicator of the visibility of website being able and its ability to provide more value. What you truly want are web visitors who are very interested in what your website actually offers. Your ultimate goal is reaching individuals who are looking for what your site offers and are there as a result of clicking on one of your ads or a link in an email which clearly state what your site offers and what your site is all about. Increasing the targeted traffic is really important for your business. To learn how to increase targeted traffic see the resource box below.


How To Increase Traffic For Website Using Article Marketing - Get the Basics Right

You might think you know how to increase traffic for website using article marketing. But if you have not gotten the website traffic volume that you wanted, you might not have done article marketing in the right way and it's time to go back to the basic and re-learn this powerful method.

Now, the main and only objective of article marketing is to get the reader to click on your website link contained in the resource box of a submitted article. To achieve this successfully, it is not sufficient to just submit articles with your website link to whatever article directories that you can find. You have to know how to write your article right to get as much readers and subsequently as much click-through rate as possible. If you want to know how to increase traffic for website by article marketing, the answer is to get the basic right.

On how to increase traffic for website using article marketing, there are four main fundamental rules which you must take note.

First, make sure your article could be found

More readers for your articles mean higher chances to get more traffic to your website. To get more readers, you must position your article in such a way that it will appear and easily be found by people who are looking for information that is related to what your article has to offer. In order to achieve that, your article must contain the right keywords with the right keyword density. You can use tools like Google Adword Tool to choose the right keywords for your article. As for keyword density, it has been tested that an article with keyword density of 1%-2% is more likely to get high ranking on search engines.

Second, have an attention grabbing title

If you ask me how to increase traffic for website using article marketing, I would say your article title plays a very important role here. To attract readers for your article, your article title must be interesting and appealing to your audience. Title is the first thing your audience reads to decide whether she/he would continue to read your article. So, it is important that you choose your title right to attract readers which will in turn increase the chances of them clicking on your website link at the end of the article. That is how you can get more traffic to your website.

Third, provide quality contents

On how to increase traffic for website using article marketing, you have to ensure that your article content is relevant, informative and interesting. Having captured the audience's attention with the headline, the article body has to do its job to give what the audience is looking for. When someone does a search on the internet, they would have something specific that they are looking for. If your article appears in his searches, then, it is expected that your article would have something that he/she is looking for. Give them what is expected of such article. Provide them with the relevant information. That is important to keep them interested and read the article till the end where your website link appears.

Fourth, a clear and direct call to action in your resource box

The resource box is the conclusion of an article where you can insert your website link and call upon the readers to click on the link. It is crucial that your call to action message is clear and direct. Offering a bonus or free stuff is a good way to attract more people to click on your link. That is after all the most important element on how to increase traffic for website using article marketing.

These are the fundamentals of article marketing which you must master well if you wanted to know how to increase traffic for website using article marketing. It is important for you to get these fundamentals right to get the result that you have been longing for.

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5 Website Traffic Building Tips For Your Online Home Based Business

After you've created your online home business website you'll now want to concentrate on driving targeted traffic to your home page or blog. There are many paid techniques and many more free methods available online, however the free tactics tend to be more time consuming to implement and generally take longer to produce the desired results.

Here are 5 tips for attracting the people you need and want to your web page:

First of all, I have found from my experience, the three keys to attracting the people you want to your website when you're starting out are to be persistent and consistent and not to get discouraged with your initial results. You must accept the fact that people will find your blog gradually and eventually these numbers will increase day by day.

Be persistent in applying the techniques you've decided to use and consistent by implementing them on a regular basis. This strategy will eventually pay off with an influx of targeted visitors who are interested in what you have to offer.

Secondly, using Google's AdWords pay per click program is perhaps the fastest way to get a large number of new visitors to your web page at one time. According to PRWeb's website: "In a PPC agreement, the advertiser only pays for qualifying clicks to the destination site based on a prearranged per-click rate. Popular PPC advertising options include per-click advertising networks, search engines, and affiliate programs."

"In the PPC model, the publisher does not have to worry about the sales conversion rate of the target site, and the advertiser does not have to worry about how many impressions it takes to attract the specified number of clicks."

This can be an expensive tactic for the average Internet marketer to implement if they're not sure what they're doing. So, keeping this in mind, it's recommended that you take one of the many courses available online showing you step by step how to create a PPC campaign that suits your budget.

Third, there are many free traffic generating techniques available on the web such as social book marking using such websites as Facebook, Twitter and Technoratti; however, you must understand this strategy takes time and effort and it can be months before you see the results you need. If you have the patience and the time to invest this approach can save you a lot of money over time.

Fourth, you shouldn't put all of your eggs in one basket by depending on Google for all of your website traffic needs. Google is certainly the premier source for quality visitors on the Internet; however, you should also include other sources such as Yahoo where the competition isn't as intense which may result in higher conversion rates for your home business.

Finally, if you're a writer, or you're interested in writing, then I highly recommend article marketing as a traffic generating technique for your Internet enterprise. By writing keyword rich editorials related to your website's theme or topic and by distributing them to the top article allocation websites online such as EzineArticles you can attract a lot of targeted traffic to your web page at a very reasonable cost.

Driving traffic to your online home based business website is one of the most important Internet marketing strategies you will have to master in order to succeed on the web. And, by implementing these tips on a regular basis you should enjoy the success you need much sooner rather than later.

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Aiming for Targeted Web Traffic

The majority of the successful internet businesses make it big and so are remarkably successful simply because they have intelligently created a way to search through their consumer base and acquire more targeted web traffic, and not solely because they hold the most multitude of clients.

This is the very common misconception that's been going around for years: During the days of old, business owners used to shout on top of their lungs to get more interest from a lot more people and to get their goods sold to as much individuals as they can. In an ideal world, this could be an excellent approach. But the problem is the fact that this particular strategy could only function and can be effective for so many times, and then individuals will start turning away once they had enough of the same old technique.

To really survive in the world of web business ventures or for any kind business venture, for that matter - a business person must stop screaming loudly and doing the work the same kind of way and start acting smart by searching for indications of the actual trends of real interest from the people whose interest he has one way or another already managed to obtain.

"The best buyer is the one you already have". In many instances this is definitely true. For an internet business, gaining targeted web traffic is like getting an existing customer to take a look again at what you're marketing, and get them to buy again. By doing this, you are spared the tedious task of needing to shout out every time you have new things to offer so you can do something more productive with your time.

This could be possible by properly executing your internet marketing procedures in a manner that the marketing promotions pinpoint the right people that have interest in the specific product or services you'd offer over the web. Creating high value content that is specifically related to the specific topic of interest will be a great magnet to also attract targeted traffic to your site.

It takes research and plenty of analytics to analyze the real figures that play big in the specific market niche you are trying to take advantage of. You should also think about competition and the value of how much of the traffic can you convert to actual sales. This is very important as this brings in the money to your business.

Traffic alone is one thing, but there are several other factors that have to be considered in strategizing for your web business. Remember it is not always the hard workers that profit in the business but the smart ones who wisely find approaches to make the business work to their advantage.


Ways To Boost And Improve Conversion Rates

For any eCommerce website having enough conversions is vital the success and growth of the company. But simply creating a website and placing products to buy may be too optimistic in creating an overnight success.

So what's this conversion rate optimisation rate (CRO) all about? To help explain the importance and significance on conversion rates for eCommerce site and any online retailer is best to begin with the basics. Every website through the use of analytic tools can track the amount and frequency of visitors viewing their website. For each visitor that buys a product will now become a conversion. The conversion rate can now be simply calculated by dividing the amount of customers into the number of visitors. Therefore giving a success rate for every visitor to the website. The higher the conversions the more successful the website and company will be. But beware that a conversion rate of 2-3% can be considered successful when selling products online. Higher percentages can be achieved when conversion are being tracked against other actions, such as tracking the amount of people signing up for the newsletter.

There are many ways to help measure and make changes to a website that can help increase the conversion rates. These are called A/B Testing and Multivariate Testing, and involve many simple techniques that can help not only increase conversion rates but also help increase a usability within a website.

A/B Testing

A/B testing also known as split testing involves the concentration on a single part of the site. The focus can be on altering an image, header, content, layout and the call to actions. With the change made the testing will use the original page along with the new and alternate between whilst displaying both to a desired amount of visitors to the same amount of visitors. At the end of the test each page will have a conversion rate and the higher conversion rate will mean it has been successful. If not another test can then be carried out with another change.

A major benefit of using A/B testing is that it's cheap and relatively simple to carry out. When there is any kind of measurable goal using this kind of testing can help increase conversions in a simple and easy to understand method.

Multivariate Testing

Multivariate testing will allow for multiple variations of the same elements to be made on a webpage. Allowing each variation to be shown to a different random set of visitors allowing for the results to be measured. Ensuring that there is a goal set initially to help create a structure and defined strategy.

If any on their own are not producing enough results in terms of conversion rate optimisation (CRO), try combining the two to create an effective testing strategy. But many warnings must be stated. If there is low traffic the results may not be accurate or clearly show if there is in fact an improvement or not.



How Can I Bring Traffic to My Site?

So how can one bring traffic to their web site? That was the question I posed to a number of regular internet marketing professionals. Wow was I surprised at the number of different answers I received! It was obvious that some of the methods were only useful for niche sites, but the majority of the answers would work for any site.

One of the more obvious answers I received was content and therefore should be the first method explored in this series. I doubt anyone reading this is going WOW at that. Probably more like ugggg. Content is work. Well wake up all you "get rich quickies" out there! The people that do this stuff for a living work at it. The one thing that will get people to your site and continue to draw them back is what they find on your site. You can spend a fortune with AdWords getting people to come to your site. If there's nothing there worth staying for then they will not stay and it will be very expensive to get them to visit because there is really no reason for them to be there.

What kind of content do you need? Of course that depends on the site and the people you are trying to attract. Chances are you started your site to share something. Maybe you have a product to sell or possibly a service. Your content needs to reflect this. If you are selling training, then you need to have articles on the subject or possibly videos. Anything that keeps people on your site when they get there will also attract them to the site. The more useful and pertinent information you have on your site, the more the search engines will think your site is useful for people searching on that subject. In addition the more useful information on your site concerning your subject matter, the more other website owners, forum users, etc will want to link to it. Keep in mind that unless you have a treasure trove of past articles or other material, this is a long term process. It will not happen over night. You will slowly over time develop articles, videos, forums - anything to serve the visitor of your site. Over time your site will be recognized by the search engines and visitors alike as a place to go for your subject. People think the internet and web sites are so different from traditional brick and mortar businesses in this respect. Actually many of the same principles apply. You have to give people a reason to visit. An empty website gets the same reaction that an empty shopping center would. There is simply no reason to go there.

So remember - first tip: Content is King!

This is Part 1 of a multi-part series on Traffic Generation.

The author Russell White has been developing and marketing internet web sites since 2000. His latest project http://www.carolinainvestor.com is devoted to assisting others that are interested in how to make money online and on ways to work from home online.


For years people have wondered what the secret to building web traffic is. Fortunately the secret is out. This now exposed secret tremendously helpful

Instant Traffic Shortcuts is a tutorial e-book and training program authored by Web entrepreneurs Richard Legg and Willie Crawford. The training tutorials is targeted on obtaining a good deal of website visitors to your internet websites, that should hopefully boost your money. Legg and Crawford include instructions on lots of ideas in Instant Traffic Shortcuts, including stuff like discovering the right research phrases for high search engine listing and getting your websites into the search engines like Yahoo in as short a time as is possible.

As I said, it's a tutorial e-book and system that targets on getting numerous targeted traffic to your webblog through the help of Search engine optimisation techniques and secrets this winning web marketer have been using to receive targeted traffic to his very own web sites. These are generally SEO basics that a lot of online marketers usually tend to dismiss or perhaps just don't put adequate focus on. Contained in the e-book and video, Richard Legg explain the benefit with regards to choosing the proper website name, together with other ignored SEO secrets. They also do a good job of showing simple methods to execute a certain technique and also describing why, which happens to be often omitted of a great deal of courses. Most folks do not take on full benefit of using market and keyword research tools correctly, and this also is well covered throughout this course. Other important components in this tutorial include building websites that the Google and Yahoo love, tips to analyze the competition, as well as methods to spy on them to figure out what words they really are using to obtain ranked really at high level in the search engines like Google.

In Instant Traffic Shortcuts, Richard Legg and Willie Crawford promise to show intimately numerous kinds of methods to expanding visitors to your websites. For folks who are selling their personal products or services, advertising and marketing goods as affiliates or looking for a way build-up their marketing lists on the web, getting traffic to their websites is really important and in most cases just about the most very hard tasks.

Instant Traffic Shortcuts is simply not just generally straightforward for starting out Marketers to understand. Some terms are employed and methods listed that may be baffling for first-timers. A little research in a Yahoo and Google, however, can usually get rid of the disarray, plus exactly what this very reasonably priced program provides, it is normally well worth it.

In this e-book, Legg and Crawford make clear specific ways of increasing your web blog leads that you might initially think are not relevant, for instance such as selecting the best website address. Fortunately, however, they explain not really just the hows along with the whys. They explain the correct way to utilise keyword research tools, which they claim most of the people don't use for optimum effectiveness, and ways to build a website the Google and Yahoo love. Instant Traffic Shortcuts helps guide you to assess the competition and in many cases ethically spy on them to watch what keywords they are using to get ranked high in various search engines.

Instant Traffic Shortcuts is actually favorably received by the those who have purchased it. The techniques outlined in the program and tutorials have proven to be sound, and the majority of individuals have seen positive returns on their investments. Legg and Crawford make it clear that they're not promoting any easy make money fast programmes, but merely giving you information that folks are able to use to boost their profits. Almost all people agree that the details are remarkable.

Instant Traffic Shortcuts isn't designed for the novice in mind as a lot of the terms used in this training are for more progressed marketers. But nevertheless, if there's a term you don't understand, just do research online on Google to ease any uncertainty. It's not a break the bank program, as Richard Legg explain all through this program. What he's presenting is nice material to increase website visitors to your blog. There has been good responses from people who have paid for the product, with lots of saying it's enhanced their traffic and profits, and worth the investment. For a price of just $9.97, you have nothing to lose and a large amount of traffic to gain.


Building Web Traffic Fast Isn't Much of a Secret

For years people have wondered what the secret to building web traffic is. Fortunately the secret is out. This now exposed secret tremendously helpful for most individuals who have their own website and who would like to increase their conversion rates, sales, and exposure.

The rule of the thumb to building traffic is to create relevant and current web content. This means that your site should contain fresh content all the time. If you have pretty simple website, why not add a blog to it? Perhaps you can add a section specifically dedicated to letting your visitor know important updates to your products, your company, or your website in general. Providing a fresh content allows your site to "feel" current. Nobody likes to go to an outdated site that feels abandoned. If you don't have the time, you might consider hiring a writer who can update your site a couple of times a month with an article related to your products or services.

Are you using social media? If you are not using it or abandoned the effort months ago, it is time to get back into it. Using sites like Twitter, Facebook, and LinkedIn could help generate more traffic that you can do on your own. Social media sites allow you to keep site feeling fresh too and help you communicate quickly and more efficiently with your current customers. You might also want to establish a Google Plus account too. Soon, they will start allowing businesses to use their social networking services. So, you want to be up to speed when they finally allow that.

The next thing is to make sure that you are generating links that are pointing or your website. The more links you have, the more search engines like Google, Bing, or Yahoo, believe your site to be relevant. The more relevant they believe your site to be the higher on their list you will be. If you have ever did a "Google" search, you will see a list of search results. Chances are that the highest website on the search results has the most links pointing to it. There are several ways to generate links, including using social media sites. You can write articles and submit them to article directories. You can also participate in forums related to your specific niche. In addition, you call also submit press releases every week.

There are some easier ways to get links pointing to your site, such as using a link building service. Ironically, these link building services also have to build their own links to get you to visit them.


Free Email Mailing Lists - 3 Powerful Methods to Help Establish Your Own List!

Every business needs to promote their product or service which takes hard work and money. Developing the right marketing campaign is essential and now with the right marketing campaign you can have prospects hunt you down. You can develop a free email mailing list that will target your specific market. Here are 3 proven and powerful methods that will help you establish your free email mailing list:

Article Writing

Article writing is one of the most popular ways of creating free email mailing lists. You simply research the proper problem keyword phrases that revolve around your product or service. Using that problem statement keyword phrase as a catalyst, you simply write a short article that has a few answers to their problem. You must use quality content, have great grammar and spelling, along with making it interesting to read. Your goal is to answer the reader's needs while creating a desire to know more about what your writing about.

Next, you would create a link with anchor text that will open to your website that displays your product or service. Keep in mind that your website must be targeted to collect their contact information while answering their needs. Your link would be placed either in the body of the article or in many cases in a separate resource box with a brief description. You then post the article on one of the various article directories, blogs, press release, newsletters or other various platforms.

Social Media Marketing

Social Media is drawing much attention and is another fantastic way to help assist you in creating free email mailing lists. Millions of people around the world are now communicating through social media. They are using these sites as a place where they can stay in touch and keep updated on whats going on between families and friends. This has taken social networking to a new level since everything is viral and you can communicate instantly. Using Social Media can help you develop a free email mailing list.

The most popular Social Sites are Facebook, LinkedIn and Twitter. When marketing on social sites you must keep in mind that traditional marketing will not work. These are Social Sites where people stay in touch and build relationships and marketing is not different. Friends referring friends is the most powerful form of advertisement and your marketing must conform to this understanding. Once this is understood your marketing becomes very effective.

Video Marketing

Video marketing is also a tremendous way to create free email mailing lists. If you use this right along side your article marketing will give you two techniques of marketing with the same content. This will save you much time and energy since you already have the content. You simply create a slide show based upon your content and then create a voiceover for a slide show presentation. If your not camera shy, many just stand in front of the camera while reading their article that they just wrote.

Once your video is created you simply submit it to the various video directories with your specific key words along with a brief keyword pack description of your video. Make sure to include your website at the beginning of your description.

There are over 50 different strategies to help market online and create your free email mailing lists. It is recommended to only master a few since there is a learning curve to most of them. Make sure to be persistent, have patience, and most of all be consistent with your marketing. In time you will have people "hunt you down" for your business.


3 Strategies to Increase Your Website Traffic

If you want to make more money with your website, the first thing you'll look to do is get more website traffic. Here are some tips for how to do that.

1. If it's working, make it better.

Assume, for a moment, that search engine optimization (SEO) is driving some traffic to your site. If your website is on the second page, you can probably improve some of your rankings and get onto the first page. Or, if your site is ranked #10, you can try to go up to #5. You can often accomplish this simply by getting some additional links from other websites. In some cases, adding some internal links on your own pages is enough.

2. Leverage your traffic sources.

If you're running a successful pay-per-click (PPC) ad campaign, target the PPC keywords that have been productive for your SEO campaigns. Your PPC success lets you know you're targeting keywords that will convert into sales. This is a smart move, because it reduces the risk of making bad marketing investments. By testing your keywords with PPC first, you can avoid wasting significant time and money. Achieving high rankings in keywords that don't produce sales won't make any money.

3. Diversify your traffic sources.

Diversifying your traffic sources is beneficial for the long-term health and prosperity of your online business. Relying too strongly on a single source for website traffic and new customers makes your website vulnerable.

Consider this quick example: if your site's traffic primarily comes from its Google rankings, the next Google algorithm update could wipe everything out. The example's lesson is extremely important: never put all of your eggs in one basket - especially when the basket isn't fully controlled by you.

If you're only doing SEO, consider investing in PPC. It can be a bit more consistent and predictable than SEO.

Recruiting joint venture (JV) partners and affiliates to sell your products is one of the most effective ways to diversify your website's traffic sources. Traffic coming from partners is typically high quality because those partners have endorsed you and your products. As a result, these visitors are more apt to buy from you. It can take a long time - months or years - to develop significant traffic this way, but the benefits are well worth the wait.

If you want your business to be as stable as possible, concentrate on building traffic you totally control. Customer and prospect lists are always extremely valuable because these lists are totally under your control. As a result, always focus on building your email list.

In Conclusion

Here are some action steps to get you started down the path of building more website traffic. Evaluate your current traffic sources. What's working? Can you expand it and make it even better? Think about new traffic sources. You might want to consider investing in SEO, PPC, email advertising, affiliates, JV partners, social media marketing and more.


Why Brand Your Self - Understanding Brand Marketing

What Is The Purpose Of Personal Branding

Why should you personally brand yourself in the market place? Why not just sell various products, and not get branded to your brand or products? Anonymity in the market place will result in less than favorable results. You are missing out on a huge potential of targeted leads and revenue. Branding yourself is one of the first steps in marketing 101. In layman's terms think of the word "brand" and apply it with the word "trust."When building strong brands, understand this process will take time, it does not happen overnight. To build your brand, will require:

  • a loyal, trusted customer base who are sharing with the world about your brand
  • top-notch service
  • a great product

The Power Of Personal Branding In Business

  • Building strong brands can take years if not orchestrated perfectly. You can incorporate some steps to help speed up this process:
  • begin to build a loyal customer base utilizing opt-in forms on your blog and/or websites
  • start creating an online presence through article marketing to create a brand within the search engines

Creating and developing a strong customer "list", opens the opportunity for you to begin marketing directly to these targeted leads. An initial introduction to your website or blog offers something unique. The word "free" is a real attention getter. This can be a newsletter, an e-book, video series, etc the possibilities are open.

Why It Makes Sense To Brand Yourself As An Expert

Once you choose to brand yourself make sure you stick with one thing and one thing only. Do not try and be the article creator, HTML coder, Website Designer, and computer specialist. All the top companies who have worked on building strong brands for themselves all started with one concept, or product.

The Steps To Success In Personal Branding

There are some key steps in creating a strong brand:

  • purchase a good keyword driven domain name
  • an official website or blog set up
  • good content thoroughly Search Engine Optimization (SEO)

As your brand begins to grow it is certainly the ultimate goal for all business owners, to be the one and only company someone thinks about when they need a service. So, as you examine what it takes for building strong brands, choose your niche. As you begin research to find a niche, research the competition.

Research the sub niches, which may have, a lower competition base. Once you've determined your niche, begin keyword analysis, Google keyword tool is quite useful. Begin creating content to share and syndicate in an effort to be listed within the search engines. Through proper keyword research and SEO content, this will help ensure your listings within the first few pages, the first step in your lead generation process of reaching targeted leads.

Julie K Beachum would like to say, thanks for reading. I hope you received some keys and strategies.